End-to-End Strategy Senior Manager Vacancy at Coca-Cola Company
A global company in the mineral industry is searching for a highly strategic, collaborative, imaginative, results-driven marketing leader with an entrepreneurial spirit, a digital perspective and excellent communication skills.
Brief
The Coca-Cola Company (NYSE: KO) is the world’s largest beverage company, refreshing consumers with more than 500 sparkling and still brands.
At The Coca-Cola Company, you can cultivate your career in a challenging and dynamic environment. We are the largest manufacturer and distributor of nonalcoholic drinks globally, selling more than 1 billion drinks a day. Unlock your full potential with a future-focused company known and respected worldwide.
In collaboration with one of our customers, the Senior Growth Manager will design and manage marketing strategies and solutions to deliver value, improve beverage incidence and profitability.
Also, the annual collaborative business planning process, the formulation of growth plans, innovation, and digital programming will all be impacted by this job.
In addition, to support customer programming throughout the year, this person will manage relationships with brands, R&D, commercialization, assets, and other internal and external elements.
Location
Lagos, Nigeria
Key Responsibilities
- Leads the creation and implementation of complete beverage marketing strategies in partnership with client strategy to drive revenue-enhancing concept development with customers and fully exploit national marketing initiatives.
- Work to establish long-term customer relationships and take full responsibility for senior-level contact relationships to settle and influence complex customer problems.
- Build and deliver an annual marketing calendar that shapes and contributes to the long-term planning process of customers.
- Conduct customer marketing stewardship reviews with the customer.
- Provide business and opportunity analyses for customers, including competitive research and Picture of Success suggestions for future market expansion and integration.
- Look for and use internal tools and resources to help customers with their strategies such as channel, asset and brand.
- Organize important strategic meetings such as KO Lab and prepare for presentations, insights, briefing documents and SMEs.
- Prioritize and capitalize on the channel, customer, and consumer information while linking to brand strategy to identify and maximize customer-specific and channel marketing opportunities.
- Internally and externally, a champion for both customer and company imperatives to execute our Customer Commitment of Excellence in all areas.
- Develop and implement channel and customer promotions or programs that capitalize on national brand ideas and consumer insights to boost consumer preference and activity.
- Collaborate with sales teams to convey significant efforts to clients as a group.
Key Requirements
- The hired candidate should have at least 5+ years’ business development experience in a consumer-packaged-goods company, agency, or foodservice operator, preferably in both customer management and marketing roles or equivalent marketing leadership experience within the industry.
Soft Skills
- Excellent verbal communication skills.
- Advanced Strategic Thinking & Application.
- Results-Oriented
- Robust Forecasting and Planning.
- Ability to recognize, understand and interpret consumer behaviour, brand strategies, channel and customer needs while turning this knowledge into action and results.
- Personal leadership skills.
- Negotiation skills.
- Sales Forecasting.
- Persuasive skills.
- Business Development.
- Business Insights, Communication.
- Consultative Sales Management.
- Customer service skills.
- Ability to work with little supervision.
Technical Skills
- Effective written communication skills.
- Pitch Presentations.
- Usage and analytical application of account performance data tools to support plans, opportunities and stewardship.
- Account Management.
- Customer Relationship Management (CRM).
Qualifications
- A Bachelor’s Degree in Marketing, Business or equivalent education. MBA preferred.
What We Can Do For You
- Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Simply, Fairlife & Topo Chico.
- Expansive & Diverse Customers: We work with a diversified group of customers ranging from retail & grocery outlets, theme parks, movie theatres, restaurants, and many more each day.
Application Deadline
16th December 2021.
How to Apply
Interested and qualified candidates should: https://coke.wd1.myworkdayjobs.com/en-US/coca-cola-careers/job/South-Africa—Johannesburg/Consumer—Shopper-CX-Manager–Coca-Cola_R-65200
Recommended training programmes:
Get trained before you apply for this job. Register for the following courses to qualify for this job vacancy:
Soft Skills Training
Soft Skills Training – Leading through Influence – assist2hirelearning
Business Writing
Write Like a Pro – The Business Writing Course – assist2hirelearning
Ways to answer interview questions
To apply for this job please visit coke.wd1.myworkdayjobs.com.